We are steaming along at WholesaleBackup.com, as we’re now rolling out our Online Backup Reseller Program. This is particularly sweet for us as we already have hundreds of resellers, but we have not advertised our capabilities on the web or publicly much: it was all driven by word of mouth.

The rollout has also added some features that make us unique in the marketplace: our restores and backups are more reliable by design since we’re the only online backup reseller program to make copies and keep copies of files that change daily, so we can actually compute checksums at backup time (can you believe most platforms don’t do this?).

The trouble now is with all the different features we offer, and all the options, keeping things simple in presentation and in rollout, rather than trying to be all things to all people. And therein lies the rub!